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Healthcare Leader

Negotiating Second-Generation Contracts

By Max Reiboldt, CPA, MBA; Justin Chamblee, MAcc, CPA; and Ellis M. "Mac" Knight, MD, MBA

As contracts between health systems/hospitals and physician groups approach their renewal dates, negotiations for second-generation contracts must consider the lessons learned from previous contracts and the changes in the healthcare industry. // Read More

The Hospitality Deficit in Healthcare

By Peter C. Yesawich, PhD, and Stowe Shoemaker, PhD

Growing competition in the hospitality industry forced astute practitioners to discover and embrace better ways to reach, engage, and serve customers. This awareness led the most successful providers to develop comprehensive profiles of customers’ preferences and consumption habits which, in turn, enabled them to anticipate evolving customer needs and desires, offer more innovative product/service options, recognize and reward customers for their patronage and, ultimately, achieve enviable customer satisfaction. Can the same be said about healthcare, an industry that shares many common service touchpoints? // Read More

Patient Education and Physician Leadership

By Michael J. Sacopulos, JD, and John Whyte, MD, MPH

In this podcast, John Whyte, MD, MPH, the chief medical officer at WebMD, talks with host Mike Sacopulos about his career path and the role of WebMD in providing quality health information to the public. // Read More

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